It might be a disheartening fact that 90% of startups fail, but hey, that also means that 10% of them succeed. Finnish food delivery company Wolt, recently named by Wired as one of Europe’s hottest 100 startups, is currently riding high and looks to become one of the latter. “We’re getting double digit weekly growth and breaking our sales records every other day,” says Juhani Mykkänen, Wolt’s Co-founder. How did they do it and what advice do they have for other startups aiming to conquer the world? Here are Mykkänen’s top five tips.
It’s an exciting week for Foller, the Finnish startup formed in order to enter the Elisa iOT Innovation Challenge in April this year. The results of the competition are out in Slush on Thursday November 12th, and we here at Ink Tank Media are certainly rooting for them. Why? Because Foller is tackling an issue that’s been troubling us for… well, forever. Food waste.
What attracts big names in high tech business, engineering and investment communities around the globe to Helsinki? In November?
Well, they’re not here for the weather or to see the daylight start to fade at 3 PM. Rather, the gravitating forces behind this pilgrimage is Slush Helsinki, a growing and exciting technology conference, which takes place on November 11th to 12th this year.
For some people, the term “gamification” is nothing but a trendy buzzword, yet another fleeting fad taking the business world by storm and destined to fade into obscurity the moment a shinier new trend appears on the scene. But the truth is, gamification has not only been around for ages (think frequent flyer rewards programmes), but has proved to be hands-down one of the most successful ways for a business to engage with its users.
Every company dreams of creating content and stories that go viral. At Ink Tank Media, we live that dream week after week. This is how we’ve created Finland’s most popular viral English-language Facebook page, Very Finnish Problems, which has an average organic reach of over 15 million per month. It’s also how we created Inktank.fi, Finland’s most read English-language blog, with an average of 500 thousand readers a month. Ten of our stories on inktank.fi have reached well over half a million people or even more. In fact, our top four stories combined have been read 8.1 million times worldwide, nearly double the population of Finland. Simply put, nobody else who practices content marketing in the Nordics can do what we do.