Osaatko kirjoittaa ihanaa tekstiä ihan mistä tahansa? Hienoa, sillä Ink Tank Media etsii nyt suomenkielistä Junior Copywriteria.
Toivomme, että sinulla on jo jonkin verran kokemusta kaupallisen tekstin tuottamisesta ja pystyt nopeasti hyppäämään teemasta, tyylistä ja tekstimuodosta toiseen. Kirjoitat yhtä mielelläsi niin verkkosisältöjä ja mainostekstejä kuin haastatteluja ja tiedotteita. Olet kuin kotonasi eri sosiaalisissa medioissa, ja sinulta sujuu tekstin lokalisointi englannista suomeksi ja toisin päin. Meille on myös tärkeää, että tykkäät puhua ja pallotella ideoita ja ajatuksia yhdessä.
Meillä on kiva kansainvälinen tiimi, joustavat työajat ja asiakkaina Suomen tunnetuimpia brändejä. Jos kiinnostuit, lähetä hakemuksesi palkkatoivomuksineen osoitteeseen [email protected] 23.8. mennessä.
Ink Tank Media on helsinkiläinen mainostoimisto, joka käyttää mielikuvitustaan suomeksi ja englanniksi, rakastaa sosiaalista mediaa ja viljelee huumoria sekä toimistollaan että internetissä. Asiakkainamme on isoja ja pieniä suomalaisia ja kansainvälisiä yrityksiä kuten Iittala, Silmäasema, Microsoft, Kämp Hotel Group ja Suomen Kansallisooppera. Ink Tank Media on tunnettu myös Very Finnish Problems -yhteisöstään. Toimistomme sijaitsee Katajanokalla.
Podcasting is one of the Internet’s hidden gems. Think audio programming made by anyone, for anyone. In fact, we live in a new golden age of “Radio”, or spoken-word entertainment, something professional broadcasters have noticed, some time ago.
In the mid-00s, Apple created the conditions that gradually made podcasting popular, by making iTunes a hub for automatically subscribing to audio programming on iPods (remember those?). Since then, podcasts have grown from a futuristic talk radio for nerds to a great way to find stuff like BBC’s radio shows.
Now, podcasting, particularly in English speaking markets, is a booming pop phenomenon that attracts sponsorships, particularly from brands that cater to forward thinking, internet-savvy audiences. There are lots of fantastic shows out there, ranging from talk radio to well-produced drama.
You may not know about podcasts, or know anyone who listens to them. But, there are plenty of very sound business reasons why you should get clued up and why your business should launch a podcast of its own.
Here at Ink Tank Media, we love to hear the opinions, views, and strategies of others in the marketing business. In a transforming industry, it’s more important than ever to analyse what works and what doesn’t. So, what better way to sharpen your skills than by talking to marketing maestros themselves.
This time, we’re interviewing Juha Lauhamaa of Amer Sports, the Finnish sports equipment conglomerate.
Currently, the Marketing Manager at Sports Tracker, the world’s first and most popular sports tracking app, Juha thinks a lot about how to best cater to users of the latest in sports gear: mobile technology. Working at the massive parent company behind well-known brands such as Wilson, Suunto and Salomon, Juha has plenty of fascinating insights to share about digitalization, big data and community building. Scroll down to find out more.
A company newsletter can be a powerful tool. It’s a fantastic way to keep clients and potential clients engaged and interested in your services or products, delivering relevant content right to their inbox on a regular basis. What’s more, it provides you the opportunity to demonstrate industry expertise and thought leadership, strengthen branding, lead more readers to your content, get the word out about sales and events, and simply form a more engaging bond with your audience.
If it’s not clear by now, we love newsletters! Read on to find out a few of our top tips for a more engaging, successful company email newsletter.
Working in the startup scene can sometimes seem like a larger-than-life mission. But it’s not all ball pits, free snacks and changing the world. While we love the buzz and marvellous ideas startup culture generates, we think it’s about time it was deconstructed, in a fair but firmly satirical way. Read on for a very scientific expose of this wonderful world, and the signs that you’ve inhabited for way too long.
If you’re anything like we are, you love to hear the opinions, views, and strategies of other marketers. In an industry that is constantly evolving, there’s always something new to learn – and there’s no better way to sharpen your skills than hearing it straight from the marketing maestros themselves.
Right now, a lineup of Finnish companies at Mobile World Congress in Barcelona is proving why Finland remains a technological superpower. While Nokia already stole the show by announcing a beautifully convincing reboot of the Volkswagen Beetle of cellphones, the 3110, there’s plenty more to get excited about. Here’s our line-up of cool companies, showcasing their top tech at the Finland Pavilion, who we think are worth a closer look.
Going viral is the holy grail of digital marketing. The idea of hundreds of thousands or even millions of people organically viewing your stories sends us marketers dizzy with joy. Sadly, it’s notoriously difficult to achieve, especially in Finland with its small population. One criterion is to create your content in English, as we do for Very Finnish Problems and as Tieto, the Nordics’ largest software and service company did for their now notorious sing-song Value for Life video.
Reportedly produced for internal reasons, Value for Life is filled with good intentions and wonderfully obscure lyrics. There are “no options for duality” and “old is where we come”. Tieto also “take the ball to the build” and while I have no idea what that means, it’s certainly conjurors up an intriguing image. Yet despite its unusual lyrics, hit and miss singing and awkward style of production, reminiscent of an episode of British comedy classic The Office, Value for Life is a huge win for Tieto. Of course, the company themselves may not currently view it like that, but there are plenty of reasons for them to be cheerful.
With Helsinki’s Slush having grown into a behemoth of a startup conference, Finland now has a reputation as a hub for high-tech startups and their financial backers. With great education and a pool of engineering skills still bubbling after closing of Nokia’s previous chapter in mobile, Finland produces a number of interesting tech startups as well.
We thought we’d take a look around and list some of the most interesting companies that we’d love to see succeed in the coming year.
After WWII, Finland was still a poor country, which ended up playing a pretty weird hand of cards well during the global economic boom that transformed much of the world. From education, healthcare, water and welfare, Finland has a lot of things worth saving and adapting for the future.
It’s justified to argue politically about the global future of policies mimicking mid-century social democracy. But quite frankly, without the policies of the past, this place we call home would probably have ended up radically bleaker and poorer.
If Finland and the other Nordic counties were to fail at taking care of the legacy of ‘big-state’ investments, we’d arguably sit on one of the saddest wastes of potential in human history. Such is the contrast between the cold, barely inhabitable and famine ridden 19th century Russian Grand Duchy of Finland and the current high-tech republic.